Google Analytics 4 (GA4) is the latest iteration of Google's powerful web analytics platform, designed to help businesses understand their users and optimize their online presence. GA4 introduces a new event-based tracking system, which provides greater flexibility and more detailed insights into user behavior. In this blog post, we'll explore...
The Must-Attend Dates and Events for Digital Marketing in Colombia in 2023
Digital marketing in Colombia is a rapidly growing industry that has seen significant advancements in recent years. With a population of over 50 million people and a steadily increasing number of internet users, digital marketing has become an essential part of many businesses' marketing strategies in Colombia. Social media platforms...